{"id":14176,"date":"2026-06-19T21:44:22","date_gmt":"2026-06-19T21:44:22","guid":{"rendered":"https:\/\/nextlevelnews.co.uk\/blog\/2026\/06\/19\/cd-projekt-red-co-ceo-hopes-witcher-4-wins-back-players-after-heartbreaking-cyberpunk-2077-launch\/"},"modified":"2026-06-19T21:44:22","modified_gmt":"2026-06-19T21:44:22","slug":"cd-projekt-red-co-ceo-hopes-witcher-4-wins-back-players-after-heartbreaking-cyberpunk-2077-launch","status":"publish","type":"post","link":"https:\/\/nextlevelnews.co.uk\/blog\/2026\/06\/19\/cd-projekt-red-co-ceo-hopes-witcher-4-wins-back-players-after-heartbreaking-cyberpunk-2077-launch\/","title":{"rendered":"CD Projekt Red Co-CEO Hopes Witcher 4 Wins Back Players After &#8216;Heartbreaking&#8217; Cyberpunk 2077 Launch"},"content":{"rendered":"<section class=\"article-page\"><img decoding=\"async\" src=\"https:\/\/assets-prd.ignimgs.com\/2024\/12\/13\/tw4-inside-blog-1734092931161.jpg\" \/>\n<section data-transform=\"mobile-ad-break\"><\/section>\n<p>CD Projekt Red co-CEO Micha\u0142 Nowakowski thinks the studio has yet to complete a &#8220;full redemption arc&#8221; after the &#8220;heartbreaking&#8221; launch of <a href=\"https:\/\/www.ign.com\/games\/cyberpunk-2077\"><u>Cyberpunk 2077<\/u><\/a>, but he&#8217;s hoping it can win back some fans with <a href=\"https:\/\/www.ign.com\/games\/the-witcher-iv\"><u>The Witcher 4<\/u><\/a>.<\/p>\n<p>Nowakowski reflected on the Poland-based game developer&#8217;s journey during a recent conversation with Edge (via <a href=\"https:\/\/www.gamesradar.com\/games\/cyberpunk\/cdpr-boss-hopes-the-witcher-4-wins-back-fans-still-put-off-by-cyberpunk-2077s-disastrous-launch-im-not-100-percent-convinced-we-went-through-the-full-redemption-arc\/\"><u>GamesRadar<\/u><\/a>). The interview saw him open up about how &#8220;heartbreaking&#8221; the launch of Cyberpunk 2077 was for the team \u2013 and for fans.<\/p>\n<p>&#8220;I&#8217;m not 100 per cent convinced we went through the full redemption arc,&#8221; Nowakowski said. &#8220;I&#8217;m convinced that we lost the faith of some people indefinitely, and that&#8217;s a fair thing.&#8221;<\/p>\n<section data-transform=\"ignvideo\" data-slug=\"cyberpunk-2077-official-ps5-pro-update-launch-trailer\" data-loop=\"\"><\/section>\n<p>It&#8217;s been nearly six years since Cyberpunk 2077 undid much of the goodwill CD Projekt Red had accumulated following the release of its 2015 hit, <a href=\"https:\/\/www.ign.com\/games\/the-witcher-3-wild-hunt\"><u>The Witcher 3: Wild Hunt<\/u><\/a>. Years of excitement for the futuristic dystopian RPG quickly fizzled out after launch-day players were met with a long list of game-breaking bugs, annoying visual glitches, and frequent crashes.<\/p>\n<p>These issues were <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-on-base-ps4-and-xbox-one-units-has-major-issues\"><u>especially prevalent on PlayStation 4 and Xbox One<\/u><\/a>, and although early sales managed to <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-pre-order-sales-have-already-covered-entire-development-and-marketing-cost\"><u>see CD Projekt Red quickly recoup its development and marketing costs<\/u><\/a>, the <a href=\"https:\/\/www.ign.com\/articles\/cd-projekt-red-stock-decline-cyberpunk-2077\"><u>company&#8217;s reputation<\/u><\/a> had clearly taken <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-playstation-store-return-date-announced\"><u>a massive hit<\/u><\/a> in only a few days.<\/p>\n<p>Now, Cyberpunk 2077 is in <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-popularity-spikes-with-update-20-phantom-liberty\"><u>much, much better shape<\/u><\/a>, and it has managed to sell <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-has-now-sold-35-million-copies-currently-cd-projekts-main-source-of-revenue-5-years-after-launch\"><u>at least 35 million copies<\/u><\/a>. Still, Nowakowski feels there&#8217;s work to be done when it comes to how fans see CD Projekt Red, but he&#8217;s hoping games like The Witcher 4 will help win them back.<\/p>\n<p>&#8220;But I do hope we will be able to make it back \u2013 if not with The Witcher 4, then with whatever comes next,&#8221; he said.<\/p>\n<section data-transform=\"ignvideo\" data-slug=\"the-witcher-4-official-cinematic-reveal-trailer-the-game-awards-2024\" data-loop=\"\"><\/section>\n<p>Nowakowski continued, explaining how CD Projekt Red changed in the aftermath of the launch of Cyberpunk 2077: &#8220;We were left with seasoned, battle-hardened veterans; leaders who were able to carry a different kind of challenge on their shoulders.&#8221;<\/p>\n<p>&#8220;Our dream is to be making more games, although we never want to turn into the studio that&#8217;s going to be launching a big game every year,&#8221; he added. &#8220;It may happen, but this is not the goal. We have a rough 10-year rolling plan, but the goal is not to flood the games market with CDPR games. We just want to make really cool games, and we don&#8217;t want to have a ton of IPs either. We&#8217;re not planning to grow in that way.&#8221;<\/p>\n<p>Although development on Cyberpunk 2077 has largely concluded and The Witcher 4 <a href=\"https:\/\/www.ign.com\/articles\/could-the-witcher-4-be-targeting-the-ps6-and-next-gen-xbox-given-it-wont-be-out-until-2027-at-the-earliest\"><u>has no release date<\/u><\/a>, CD Projekt Red isn&#8217;t leaving fans with nothing to play. A surprise expansion for The Witcher 3 called <a href=\"https:\/\/www.ign.com\/articles\/the-witcher-3-wild-hunt-songs-of-the-past-expansion-dlc-announced-first-details-confirmed\"><u>Songs of the Past<\/u><\/a>, for example, is expected to launch in 2027. Meanwhile, the Cyberpunk 2077 sequel known as <a href=\"https:\/\/www.ign.com\/games\/cyberpunk-2\"><u>Cyberpunk 2<\/u><\/a> also <a href=\"https:\/\/www.ign.com\/articles\/cyberpunk-2077-sequel-cyberpunk-2-enters-pre-production-and-yes-cd-projekt-is-officially-calling-it-cyberpunk-2-now\"><u>entered pre-production last year<\/u><\/a>, and <a href=\"https:\/\/www.ign.com\/games\/the-witcher-remake\">a Witcher remake<\/a> is also in development.<\/p>\n<section data-transform=\"divider\"><\/section>\n<p>Michael Cripe is a freelance writer with IGN. He&#8217;s best known for his work at sites like The Pitch, The Escapist, and OnlySP. Be sure to give him a follow on Bluesky (@mikecripe.bsky.social) and Twitter (@MikeCripe).<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>CD Projekt Red co-CEO Micha\u0142 Nowakowski thinks the studio has yet to complete a &#8220;full redemption arc&#8221; after the &#8220;heartbreaking&#8221; launch of Cyberpunk 2077, but he&#8217;s hoping it can win back some fans with The Witcher 4. Nowakowski reflected on the Poland-based game developer&#8217;s journey during a recent conversation with Edge (via GamesRadar). The interview [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14177,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-14176","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CD Projekt Red Co-CEO Hopes Witcher 4 Wins Back Players After &#039;Heartbreaking&#039; Cyberpunk 2077 Launch - Next Level News<\/title>\n<meta name=\"description\" content=\"Stay on top of the gaming world with Next Level News. 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