{"id":11337,"date":"2025-11-12T10:30:30","date_gmt":"2025-11-12T10:30:30","guid":{"rendered":"http:\/\/nextlevelnews.co.uk\/blog\/2025\/11\/12\/arc-raiders-publisher-defends-generative-ai-use-insists-every-game-company-is-now-using-it\/"},"modified":"2025-11-12T10:30:30","modified_gmt":"2025-11-12T10:30:30","slug":"arc-raiders-publisher-defends-generative-ai-use-insists-every-game-company-is-now-using-it","status":"publish","type":"post","link":"https:\/\/nextlevelnews.co.uk\/blog\/2025\/11\/12\/arc-raiders-publisher-defends-generative-ai-use-insists-every-game-company-is-now-using-it\/","title":{"rendered":"Arc Raiders Publisher Defends Generative AI Use, Insists ‘Every Game Company’ Is Now Using It"},"content":{"rendered":"
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<\/section>\n

Arc Raiders<\/u><\/a> publisher Nexon has defended the game’s use of generative AI, suggesting players should “assume that every game company is now using AI.”<\/p>\n

Arc Raiders, like developer Embark’s 2023 shooter, The Finals<\/u><\/a>, declares it uses AI in development, stating on its Steam store page: “During the development process, we may use procedural- and AI-based tools to assist with content creation. In all such cases, the final product reflects the creativity and expression of our own development team.”<\/p>\n

Embark expanded on this with PCGamesN<\/u><\/a> recently, saying Arc Raiders “in no way uses generative AI whatsoever” and stressed that it instead used “something called machine learning, or reinforcement learning, and that’s to do with the locomotion for our larger drones with multiple legs, but there’s no generative content whatsoever.” <\/p>\n

<\/section>\n

However, in the same interview, design director Virgil Watkins added that with regards to its controversial text-to-speech system, it “hire[d] and contract[ed] voice actors for it \u2014 it’s part of their contract that we use [AI] for this purpose, and that allows us to do things like our ping system, where it’s capable of saying every single item name, every single location name, and compass directions. That’s how we can get that without needing to have someone come in every time we create a new item for the game.”<\/p>\n

Now, in a fresh interview with Game*Spark<\/u><\/a> (as translated by Automaton<\/u><\/a>), Junghun Lee, CEO of Arc Raiders’ publisher Nexon, not only championed AI for improving “efficiency in both game production and live service operations,” but also stated: “I think it’s important to assume that every game company is now using AI.”<\/p>\n

\u201cFirst of all, I think it\u2019s important to assume that every game company is now using AI,” Lee said. “But if everyone is working with the same or similar technologies, the real question becomes: how do you survive? I believe it\u2019s important to choose a strategy that increases your competitiveness.”<\/p>\n

It certainly feels as though Lee’s comments ring true. EA CEO Andrew Wilson has said AI is “the very core of our business,”<\/u><\/a> and Square Enix recently implemented mass layoffs and reorganized, saying it needed to be “aggressive in applying AI<\/u><\/a>.” Dead Space creator Glen Schofield also recently detailed his plans to \u201cfix\u201d the industry in part via the use of generative AI in game development<\/u><\/a>, and former God of War dev Meghan Morgan Juinio said: “… if we don\u2019t embrace [AI], I think we\u2019re selling ourselves short<\/u><\/a>.\u201d<\/p>\n

Conversely, Nintendo has bucked the trend, with Nintendo\u2019s Shigeru Miyamoto previously stressing that the company would rather go in a \u201cdifferent direction\u201d than the rest of the video game industry<\/u><\/a> when it comes to AI.<\/p>\n

That said, its use of AI clearly hasn’t held Arc Raiders back. It’s now sold over 4 million copies worldwide less than two weeks since its release date, cementing its commercial success. Nexon also revealed that the extraction shooter had reached a huge concurrent count of 700,000 players across all platforms<\/u><\/a>.<\/p>\n

“ARC Raiders raises the bar for extraction shooters pretty much across the board, with an incredibly gripping progression grind, tense fights against NPCs and other players that make for memorable matches, and loot that feels completely worth all the work and stress it takes to obtain it,” we wrote in IGN’s Arc Raiders review<\/u><\/a>, which returned an ‘Amazing’ 9\/10.<\/p>\n

“The fact that it manages to also run well and look amazing all the while is just downright impressive, even if a few bugs here and there lead to the rare rage quit. For years I\u2019d been wondering when someone would take the awesome promise of this genre to the next level, and ARC Raiders is without question what I\u2019ve been waiting for.”<\/p>\n

If this has tempted you into jumping into Arc Raiders, check out our guide to the best settings<\/u><\/a>, find out what skills we recommend unlocking<\/u><\/a> first, and see how to earn loot by delivering field depot crates<\/u><\/a>.<\/p>\n

<\/section>\n

Vikki Blake is a reporter for IGN, as well as a critic, columnist, and consultant with 15+ years experience working with some of the world’s biggest gaming sites and publications. She’s also a Guardian, Spartan, Silent Hillian, Legend, and perpetually High Chaos. Find her at <\/em>BlueSky<\/em><\/a>.<\/em><\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

Arc Raiders publisher Nexon has defended the game’s use of generative AI, suggesting players should “assume that every game company is now using AI.” Arc Raiders, like developer Embark’s 2023 shooter, The Finals, declares it uses AI in development, stating on its Steam store page: “During the development process, we may use procedural- and AI-based […]<\/p>\n","protected":false},"author":1,"featured_media":11338,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pagelayer_contact_templates":[],"_pagelayer_content":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-11337","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"\nArc Raiders Publisher Defends Generative AI Use, Insists 'Every Game Company' Is Now Using It - Next Level News<\/title>\n<meta name=\"description\" content=\"Stay on top of the gaming world with Next Level News. 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